Google partners MeitY Startup Hub to launch Appscale Academy

New Delhi:Google has partnered the Ministry of Electronics and IT’s Startup Hub to launch Appscale Academy, a growth and development program to train early to mid-stage startups across India on building high-quality apps for the world.

Launched in October 2021, the Appscale Academy focuses on helping local startups build and scale a range of world-class apps across domains — including gaming, healthcare, financial technology, education technology and social impact.

“It is great to see startups and developers across India, especially those in Tier II and Tier III towns, gain momentum and provide solutions for complex problems unique to India,” Jeet Vijay, chief executive officer at MeitY Startup Hub, said. “We look forward to working with them on this journey and helping them scale to new heights.”

Applications will be open till 15 December 2021, from which 100 startups will be selected based on defined qualitative and quantitative parameters by a panel of industry experts, members of MeitY Startup Hub, and Google Play.

“It is heartening to see India’s startups increasingly drive local app innovations that have the potential to go global. We must fuel this growth and encourage them to drive meaningful solutions for the world,” MeitY secretary Ajay Sawhney said. “I am delighted that the MeitY Startup Hub and Google have come together to grow and scale this flourishing ecosystem.”

The program will also provide a special focus to the emerging startup ecosystem in Tier II and Tier III cities of India, aiming to provide them with the help needed to build scalable app solutions, the statement said.

“We are excited to see India’s thriving startup ecosystem not only solve for India but also reach global audiences. At Google Play, we believe Indian startups and developers have the ability to set an example for the rest of the world to follow,” Purnima Kochikar, vice president at Google Play Partnerships, said. “We are pleased to be partnering with the MeitY Startup Hub to further tap into the tremendous potential of this ecosystem and help them build sustainable and scalable global businesses.”

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