BUSINESS

Mobile-Based Storefront App Dukaan Lays Off 30% Of Its Workforce

SaaS platform for online stores Dukaan has laid off nearly 30 per cent of its workforce, or around 60 employees — its second layoff in about six months.

New Delhi: As the employment sector continue to shamble with massive layoffs, now India’s leading eCommerce platform, Dukaan App has announced to cut nearly 30 per cent of its workforce, or around 60 employees — its second layoff in about six months. As per a report by Inc42, the latest layoffs impacted employees in the sales team and accounts.

According to the report, the retail tech platform “shifted its focus to helping D2C brands scale up and this was the reason for the layoffs”.

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In 2021, Dukaan raised $12.4 Mn in its pre-Series A round led by 640 Oxford Ventures. It also raised $6 million in a seed round from Matrix Partners India and Lightspeed India Partners.

In the same year, Dukaan partnered homegrown hyperlocal delivery platform Dunzo and e-commerce aggregation platform Shiprocket to integrate delivery into the platform for a seamless retail experience.

Founded in 2020 by Suumit Shah and Subhash Choudhary, Dukaan is a comprehensive platform that provides end-to-end solutions ranging from inventory management, promotions, sales, payment and delivery for sellers across the country.

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In September last year, Dukaan partnered ShareChat and Moj to enable the merchants on its platform to collaborate with creators present on ShareChat and Moj to promote their products through video and live content.

Dukaan helps you launch your online store in less than 30 seconds. Dukaan handles everything from managing products, inventory, marketing, payments, and logistics. Whether you want to sell clothes, jewelry, or furniture, Dukaan has everything you need to run your eCommerce store.

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