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Senco Gold IPO Day 1: Know Price, GMP, Reviews, Other Key Details Before Investing

The initial public offer (IPO) of Senco Gold will open for subscription today, July 4; Should you buy?

Senco Gold IPO Subscription Day 1: The initial public offer (IPO) of Senco Gold will open for subscription today, July 4. The issue closes on July 6. The company’s shares are expected to get listed on both exchanges.

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Senco Gold IPO: Allotment & Listing Date

The allotment of shares has been scheduled for July 11, while the credit of shares will be on July 13. The shares will be listed on exchanges on July 14. On the upper price band, the firm is valued at Rs 2,460 crore.

Senco Gold IPO: OFS

The issue consists of a fresh issue of Rs 270 crore and an offer-for-sale of up to Rs 135 crore by its promoter SAIF Partners India IV Ltd. SAIF Partners has 19.23 per cent stake in the firm.

Senco Gold IPO: Price Band

The company has fixed the price band for the issue at Rs 301-317 per share. About 50 per cent of the offer is reserved for qualified institutional buyers, 15 per cent for non-institutional, and 35 per cent for retail investors.

Senco Gold IPO: Objective

The company proposes to utilise the proceeds from the fresh issue for funding working capital requirements and general corporate purposes.

Senco Gold IPO: About Company

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Senco Gold is the largest, organised jewellery retail player in eastern India. The company primarily sells gold, diamond, and platinum jewellery, and also that of silver, other precious and semi-precious stones and metals. It runs 136 showrooms across 96 cities and towns in 13 states throughout India.

The book running lead managers to the Senco Gold IPO are IIFL Securities, Ambit Pvt Ltd and SBI Capital Markets Ltd, while Kfin Technologies is the IPO registrar.

For FY23, Senco reported a revenue of Rs 4,077.40 crore as against Rs 3,534.64 crore a year ago, while its net profit for the year stood at Rs 158.48 crore versus Rs 129.10 crore last year.

Senco Gold IPO GMP

Senco Gold shares have started to trade in the unlisted stock market and shares of the jewelry company are available at a premium of Rs 102 in the grey market today. However, stock market analysts warned IPO investors to make an investment decision only on the basis of GMP. Analysts said that GMP is unofficial and non-regulated data. It has nothing to do with the company’s financials. They advised investors to look at the concrete fundamentals available on the balance sheet of the company.

What Do Analysts Say?

At the upper price band of Rs.317, Senco is available at a P/E of 15.5 times FY23, lower than industry peers’ valuations. Improving economic growth, rising urbanisation, increasing disposable income levels, and mandatory hallmarking are positive for the organized players, said Geojit Financial Services with a ‘subscribe’ rating for the issue on a medium-to-long term basis.

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At higher price band, Senco is demanding a P/E multiple of 15.5 times to its FY23 earning, which is at discount to the peer average. Considering its dominant market position in eastern India, diversified product offerings and well-managed operations, we are optimistic on the company’s medium-term outlook, Choice Broking added with a ‘subscribe’ rating for the issue.

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